Zenith of Hotness

One recent night James and Darren sat in a quiet corner of a Malaysian restaurant, sipping milk iced teas. They waited for their respective curries and played Actor-Movie-Actor, a game where one person names a movie, the other person responds with an actor from that movie, and the first person has to name another movie the actors has appeared in.

JAMES: O Brother, Where Art Thou?

DARREN: George Clooney.

JAMES: Out of Sight.

DARREN: Jennifer Lopez.

JAMES: Nice. You know, that was her at her hottest.

DARREN: Agreed. The zenith of her hotness.

The zenith of her hotness.

Gold! And thus a website was born.

A website dedicated to a simple, humble purpose: to scientifically ascertain the Zenith of a given celebrity’s Hotness.

About the Hotness Arbiters

Darren (also @dbarefoot) is the co-founder of a web marketing company, and the co-author of a forthcoming book about social media marketing. He’s one of the co-creators of Northern Voice, a social media conference in Vancouver. His coccyx, on the other hand, is entirely his own.

In his spare time, he indulges in weird pop-art web experiments like Get a First Life, iCryptex, The Hall of Technical Documentation Weirdness, Flowers for Al and Don and this site.

James has been working on the web for a quick decade.

He started a company called AdHack to help make better advertising. Once he had a taste of that good life, he needed more and eventually even started making his own amateur ads, because you can only say learn to do by doing for so long without following your own advice.

Yes, he does the Twitter.

In former lives he played hockey, guided fishermen and wrote a novel called Up in Ontario. When he travels he takes photos.

If you don’t believe any of this, just ask Google.

About the Jennifer Lopez

It went like this in the film. In memory, it may have grown.